Market: Zimbabwe

Categories where it's easiest to get into the top 100 free apps. Snapshot of 2026-10-23.

2.1M

installs for the top 100 (median)

25%

of the top are new apps

477

local apps, 4M installs

new local apps in a year

Category	Top 100 threshold	Top 200 threshold	New in the top	Local in the top
Health & Fitness	22K	1.6M	31%	0%
News & Magazines	36K	2.1M	10%	0%
Education	36K	22K	28%	1%
Finance	46K	1.5K	25%	5%
Libraries & Demo	85K	46K	14%	0%
Entertainment	131K	4.3M	50%	0%
Beauty	208K	776K	19%	0%
Sports	227K	18K	49%	0%
Comics	25K	8.6K	34%	0%
Books & Reference	267K	122K	16%	0%
Simulation	302K	24M	34%	0%
Events	452K	112K	24%	1%
Food & Drink	639K	23K	8%	0%
Auto & Vehicles	772K	1.2M	15%	0%
Dating	984K	56K	25%	0%
Productivity	1.2M	1.1M	28%	1%
Trivia	1.4M	237K	28%	0%
Music	1.5M	7M	11%	0%
Medical	1.7M	283K	8%	0%
Communication	2.1M	3.6M	22%	0%
Action	2.2M	11M	16%	0%
Card	3.2M	2.9M	16%	0%
Tools	3.4M	8.9M	57%	0%
Photography	4.2M	12M	35%	0%
Parenting	5.2M	495K	24%	0%
House & Home	5.3M	421K	26%	0%
Weather	7.2M	66K	19%	0%
Role Playing	8.1M	1.3M	39%	0%
Shopping	11M	608K	6%	0%
Sports	12M	8.4M	17%	0%
Music & Audio	12M	163K	25%	0%
Casual	14M	9.6M	33%	0%
Strategy	2M	217M	48%	0%
Casino	28M	21K	52%	0%
Video Players & Editors	28M	9.4M	35%	0%
Puzzle	36M	39M	35%	0%
Word	41M	3.4M	19%	0%
Racing	136M	34M	15%	0%
Personalization	658M	5.7M	33%	0%

Top 100 threshold: Installs of the app at position 100 in the category's free chart: roughly what it takes to get there.
New in the top: Share of the top 200 released in the last 12 months: can newcomers break in.
Local in the top: Share of the top 200 available in no more than 3 countries: do local apps win, or global giants.
Local apps: Live apps available only in this country (and at most two others).

Via the API: GET /api/v1/markets?country=ZW