Market: Nepal

Categories where it's easiest to get into the top 100 free apps. Snapshot of 2026-10-23.

1.4M

installs for the top 100 (median)

29%

of the top are new apps

3 288

local apps, 257M installs

new local apps in a year

Category	Top 100 threshold	Top 200 threshold	New in the top	Local in the top
Events	2.4K	226K	23%	1%
Communication	2.5K	5.4M	31%	0%
Education	16K	2K	29%	3%
Lifestyle	18K	99	48%	1%
Simulation	21K	19K	35%	0%
Entertainment	43K	1.7M	50%	1%
Beauty	54K	4.2M	20%	0%
Casino	58K	5.5M	53%	0%
Adventure	96K	3.7K	32%	0%
Comics	222K	2M	46%	0%
Arcade	29K	49K	13%	0%
Finance	325K	32K	28%	3%
Art & Design	329K	8K	45%	0%
Parenting	377K	332K	23%	0%
Personalization	491K	61K	44%	0%
Strategy	56K	5.8M	41%	0%
Board	665K	126K	12%	0%
Food & Drink	853K	1.8M	8%	1%
Video Players & Editors	969K	2.3M	31%	0%
Libraries & Demo	1.2M	18K	14%	0%
Puzzle	1.2M	154M	39%	0%
Photography	1.4M	379M	41%	0%
Trivia	1.4M	237K	29%	0%
Tools	1.6M	44K	55%	0%
News & Magazines	1.8M	88K	11%	0%
Maps & Navigation	2.2M	387	35%	0%
Casual	2.6M	2M	42%	0%
Sports	2.9M	3K	45%	1%
House & Home	3M	23K	27%	0%
Dating	3M	524K	23%	1%
Health & Fitness	3.3M	92K	30%	0%
Medical	4.5M	543K	8%	1%
Music & Audio	4.8M	1.9M	27%	0%
Auto & Vehicles	6.4M	2.7M	17%	1%
Weather	7.2M	66K	19%	0%
Racing	7.8M	77M	21%	0%
Social	9.4M	819K	19%	0%
Business	9.9M	137	19%	7%
Productivity	12M	7.9K	31%	1%
Role Playing	26M	615K	40%	0%
Sports	3M	11M	15%	0%
Educational	34M	69M	5%	0%
Action	52M	104M	22%	0%

Top 100 threshold: Installs of the app at position 100 in the category's free chart: roughly what it takes to get there.
New in the top: Share of the top 200 released in the last 12 months: can newcomers break in.
Local in the top: Share of the top 200 available in no more than 3 countries: do local apps win, or global giants.
Local apps: Live apps available only in this country (and at most two others).

Via the API: GET /api/v1/markets?country=NP