Market: Madagascar

Categories where it's easiest to get into the top 100 free apps. Snapshot of 2026-10-29.

installs for the top 100 (median)

23%

of the top are new apps

local apps, 0 installs

new local apps in a year

Category	Top 100 threshold	Top 200 threshold	New in the top	Local in the top
Card	25K	108K	22%	0%
Music	27K	2.9M	13%	0%
Comics	27K	35K	34%	0%
Casino	3K	24K	73%	0%
Video Players & Editors	47K	951K	28%	0%
Beauty	101K	69K	21%	0%
Productivity	245K	2M	22%	0%
Music & Audio	37K	181K	25%	0%
Events	453K	16K	24%	1%
Word	454K	2.2M	20%	0%
Weather	631K	4.1M	22%	0%
Libraries & Demo	693K	162K	13%	0%
News & Magazines	737K	761K	11%	0%
Simulation	777K	3M	28%	0%
Photography	1.2M	1.7M	33%	0%
Medical	1.6M	98K	8%	0%
Trivia	1.6M	757K	30%	0%
Casual	2.3M	6.3K	31%	0%
Dating	2.6M	2.2M	25%	0%
Racing	2.7M	372K	17%	0%
Food & Drink	3.5M	1.5K	9%	0%
Auto & Vehicles	3.6M	623K	15%	0%
Educational	4.8M	57M	6%	0%
Parenting	5.2M	141K	25%	0%
House & Home	5.3M	693K	23%	0%
Personalization	5.5M	334K	32%	0%
Education	8.9M	112K	26%	0%
Shopping	13M	6.5M	7%	0%
Puzzle	14M	16K	32%	0%
Tools	18M	4.1M	45%	0%
Action	21M	51M	10%	0%
Travel & Local	31M	683K	8%	0%
Communication	116M	18K	24%	0%
Entertainment	182M	13M	45%	0%

Top 100 threshold: Installs of the app at position 100 in the category's free chart: roughly what it takes to get there.
New in the top: Share of the top 200 released in the last 12 months: can newcomers break in.
Local in the top: Share of the top 200 available in no more than 3 countries: do local apps win, or global giants.
Local apps: Live apps available only in this country (and at most two others).

Via the API: GET /api/v1/markets?country=MG