Market: Latvia

Categories where it's easiest to get into the top 100 free apps. Snapshot of 2026-10-29.

installs for the top 100 (median)

23%

of the top are new apps

313

local apps, 6.7M installs

new local apps in a year

Category	Top 100 threshold	Top 200 threshold	New in the top	Local in the top
Food & Drink	3.9K	1.5K	10%	0%
Trivia	17K	4.8M	28%	0%
Art & Design	94K	286K	43%	0%
Beauty	101K	186K	21%	0%
Maps & Navigation	138K	49K	30%	0%
Libraries & Demo	142K	19K	14%	0%
Auto & Vehicles	233K	447K	16%	0%
Comics	266K	717K	33%	0%
Events	453K	81K	24%	1%
Parenting	584K	955K	25%	0%
Puzzle	635K	271K	45%	0%
Role Playing	993K	5.8M	32%	0%
House & Home	1.2M	1.6M	23%	0%
Casual	1.7M	74K	46%	0%
Education	2.3M	2.4M	27%	0%
Personalization	2.6M	4.8M	40%	0%
Card	3.7M	2.9M	19%	0%
Social	4.5M	15M	23%	0%
Lifestyle	5.3M	15M	32%	0%
Dating	5.9M	2.2M	21%	0%
Medical	7M	2.5M	9%	0%
Simulation	7.8M	2.9M	37%	0%
Sports	7.8M	1.2M	19%	0%
Business	9M	3.6M	14%	0%
Casino	1M	318K	49%	0%
Educational	11M	17M	6%	0%
Video Players & Editors	12M	1.6M	30%	1%
Photography	12M	939K	39%	0%
Finance	13M	525K	19%	0%
Music	16M	31M	12%	0%
News & Magazines	25M	761K	11%	0%
Travel & Local	31M	3M	8%	0%
Weather	39M	15K	22%	0%
Books & Reference	41M	6.1M	20%	0%
Sports	45M	77K	45%	0%
Board	47M	55K	16%	0%
Adventure	55M	527K	30%	0%
Health & Fitness	58M	2.2M	18%	0%
Word	94M	9.6K	19%	0%
Communication	106M	14M	22%	1%
Tools	184M	1.4M	41%	0%

Top 100 threshold: Installs of the app at position 100 in the category's free chart: roughly what it takes to get there.
New in the top: Share of the top 200 released in the last 12 months: can newcomers break in.
Local in the top: Share of the top 200 available in no more than 3 countries: do local apps win, or global giants.
Local apps: Live apps available only in this country (and at most two others).

Via the API: GET /api/v1/markets?country=LV