Market: Gambia

Categories where it's easiest to get into the top 100 free apps. Snapshot of 2026-10-29.

2.1M

installs for the top 100 (median)

22%

of the top are new apps

local apps, 37K installs

new local apps in a year

Category	Top 100 threshold	Top 200 threshold	New in the top	Local in the top
Comics	26K	35K	34%	0%
Lifestyle	41K	13M	35%	0%
Beauty	56K	777K	21%	0%
Strategy	102K	794K	33%	0%
Libraries & Demo	142K	19K	14%	0%
Video Players & Editors	144K	889K	30%	1%
Maps & Navigation	17K	4.8M	29%	0%
Casino	264K	1.9M	61%	0%
Dating	296K	12M	25%	0%
Events	45K	7.5K	24%	1%
Word	454K	8.1M	20%	0%
Weather	674K	881K	22%	0%
Role Playing	889K	4.8M	33%	0%
Adventure	1M	3.7M	31%	0%
House & Home	1.2M	693K	23%	0%
Board	1.3M	1.4M	18%	0%
Trivia	1.6M	757K	30%	0%
Auto & Vehicles	1.6M	623K	16%	0%
Medical	2.1M	2M	8%	0%
Education	2.3M	1.1M	27%	0%
Personalization	2.6M	19M	40%	0%
Sports	2.7M	2.9M	20%	0%
Tools	3.6M	295K	52%	0%
News & Magazines	4.5M	761K	11%	0%
Parenting	5.2M	1.7M	25%	0%
Social	5.9M	3.5M	23%	0%
Shopping	7.3M	17M	7%	0%
Music	8.2M	141K	12%	0%
Business	9M	3.6M	14%	0%
Food & Drink	9.4M	663K	10%	0%
Art & Design	9.9M	286K	43%	0%
Educational	14M	11M	6%	0%
Health & Fitness	14M	2.1M	19%	0%
Travel & Local	31M	1.4M	8%	0%
Books & Reference	41M	6.1M	20%	0%
Card	56M	1.8M	19%	0%
Arcade	72M	5M	7%	0%

Top 100 threshold: Installs of the app at position 100 in the category's free chart: roughly what it takes to get there.
New in the top: Share of the top 200 released in the last 12 months: can newcomers break in.
Local in the top: Share of the top 200 available in no more than 3 countries: do local apps win, or global giants.
Local apps: Live apps available only in this country (and at most two others).

Via the API: GET /api/v1/markets?country=GM