Market: Egypt

Categories where it's easiest to get into the top 100 free apps. Snapshot of 2026-10-23.

1.8M

installs for the top 100 (median)

23%

of the top are new apps

5 212

local apps, 88M installs

new local apps in a year

Category	Top 100 threshold	Top 200 threshold	New in the top	Local in the top
Arcade	5.9K	56M	8%	0%
Comics	9.9K	425K	46%	0%
Food & Drink	13K	9K	24%	13%
Medical	3K	13K	10%	9%
Business	3K	100	23%	5%
Racing	5K	8.3M	19%	0%
Libraries & Demo	8K	101K	15%	0%
Casino	89K	2M	54%	0%
Finance	224K	4.2M	20%	12%
Dating	331K	2.7K	17%	1%
Travel & Local	35K	19K	15%	5%
Events	357K	1.2M	23%	1%
Puzzle	413K	15M	41%	0%
Casual	703K	4.2M	37%	0%
Video Players & Editors	969K	7.7M	27%	0%
Shopping	1M	13K	17%	11%
Sports	1M	1.1M	22%	0%
Role Playing	1M	6.2M	34%	0%
Trivia	1.2M	110	36%	1%
Communication	1.7M	22M	22%	0%
Board	1.9M	416K	18%	1%
Social	2M	3.1M	21%	0%
Health & Fitness	2M	266K	23%	1%
Action	2.4M	64M	16%	0%
Education	2.6M	5.9M	24%	1%
Books & Reference	2.8M	1.2M	17%	0%
Entertainment	3.7M	794K	40%	0%
Art & Design	3.9M	273K	34%	0%
Strategy	8.7M	947K	34%	0%
Maps & Navigation	11M	4.8K	33%	2%
Personalization	13M	1M	36%	0%
Photography	13M	22M	26%	0%
Tools	28M	76K	41%	0%
Lifestyle	31M	633	32%	3%
Educational	41M	99K	7%	0%
Music & Audio	42M	18M	12%	1%
Simulation	45M	17M	26%	0%
Sports	81M	873K	41%	1%
Adventure	196M	14M	28%	0%
Productivity	1B	8.1M	14%	0%

Top 100 threshold: Installs of the app at position 100 in the category's free chart: roughly what it takes to get there.
New in the top: Share of the top 200 released in the last 12 months: can newcomers break in.
Local in the top: Share of the top 200 available in no more than 3 countries: do local apps win, or global giants.
Local apps: Live apps available only in this country (and at most two others).

Via the API: GET /api/v1/markets?country=EG