Pure: Food & Cosmetic Scanner

Pure is a food and cosmetic scanner that works on the ingredient list itself. Confused by ingredient lists? Pure reads the label for you. Take a photo of the ingredients on any food or cosmetic product and get a clear A–E grade in seconds. WHAT YOU GET • A to E grade: one letter that sums up the ingredient list. • Ingredients sorted by risk: allergens, ones to limit and the good ones, each in its own group. • Every ingredient explained: tap a name to see what it is and why it matters. • Personal warnings: set your allergies, diet and ingredients to avoid, and Pure tells you when a product is not for you. • Compare two products: see which one is the better choice and why. • Ask anything: chat about a scanned product and get answers with source links. FOOD SCANNER Use Pure as an ingredient checker at the supermarket: scan the label of snacks, drinks, cereals, sauces or baby food and see additives, sweeteners, colours, preservatives and allergens such as gluten, milk, nuts, soy and egg. Vegan, vegetarian, halal and keto preferences are checked on every food scan. COSMETIC SCANNER Scan the INCI list of skincare, makeup, shampoo, sunscreen or baby care products. The cosmetic ingredient checker points out fragrance allergens, parabens, sulfates and other ingredients you chose to avoid, and explains what each one does in the formula. WORKS ON ANY LABEL Pure reads the printed ingredient list instead of looking up a barcode, so it also works with local brands and new products. Pure is for information only and is not medical advice. Always check the product label yourself if you have allergies or a medical condition. Some features require a premium subscription.

A big update: • New A–E grades that stay consistent from scan to scan • Tap any ingredient to learn what it is • Ingredients grouped by risk, with your allergies and diet flagged first • Compare two products and see the better choice • Faster scans and a fresh new design